Kim Kardashian’s SKIMS Icons Campaign Unites Tyra Banks, Heidi Klum, Alessandra Ambrosio & Candice Swanepoel

Kim Kardashian's SKIMS Icons Campaign

For her latest SKIMS Icons campaign, Kim Kardashian tapped former Victoria’s Secret Angels Tyra Banks, Candice Swanepoel, Heidi Klum and Alessandra Ambrosio. In a series of photos released on Monday, the brand showed images of its models and founder showing off their fiercest poses for the latest collection. Tyra Banks, Heidi Klum, Alessandra Ambrosio, and Candice Swanepoel posed in the sultry photo shoot for Kardashian’s SKIMS underwear and shapewear line wearing pieces from the brand’s bestselling Fits Everybody collection.

“OK so I wasn’t supposed to be in this @SKIMS campaign but I stopped by and jumped in because it was too iconic,” She wrote that next to a photo of her and a group of models wearing the collection, who were all Victoria’s Secret angels at one point in their careers. “Introducing Tyra, Heidi, Alessandra and Candice wearing our signature SKIMS Fits Everybody collection.”

The carousel of photos shows Kim, Candice, Tyra, Heidi and Alessandra all posing for the camera wearing various items from the collection. Kim lets the models shine in another set of photos as they rock their SKIMS.

The announcement was made with a video of the legendary models posing for the camera on the official SKIMS account. Our brand’s icons team up for the first time. @tyrabanks, @heidiklum, @alessandraambrosio, and @candiceswanepoel wear the bras, panties, and foundations in our buttery-soft collection,” the post read.

In celebration of their reunion, the models posted to their Instagram accounts. Heidi posted a collective photo, as well as solo shots, with a caption. “What a blast it was shooting with @tyrabanks @alessandraambrosio and @candiceswanepoel for the new @skims “Fits Everybody collection,” the Making the Cut host wrote. “It has been a while since we were all together so it was so special to be reunited. Thank you @kimkardashian for making it happen. 🖤 #ad.”

As Tyra pondered the amazing moment, she commented, “When @KimKardashian contacted me with the idea of reuniting these incredible women and me to attend #SKIMS, I was intrigued. After retiring from the runway, I haven’t modeled lingerie or undergarments, but it was like riding a bike. As always, the poses are even fiercer than before! I’m wearing the Fits Everybody collection, which is both flattering and comfy. “And yep, Kim…I’m now obsessed with you y’all. I love you all,” she wrote before tagging everyone.

“What an amazing time reuniting with my girls and shooting the new @skims campaign. I’m in love with my new Fits Everybody underwear.” Alessandra posted about the moment on her Instagram account.

Earlier this week, Candice shared a group photo with the caption: “The posse you never knew you needed… @skims @kimkardashian #fitseverybody.”

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