To complement his endeavors off the field, Tom Brady has now launched the ‘BRADY’ brand after previously launching TB12.
In his more than two decades in the NFL, Tom Brady has already won seven Super Bowls, and he shows no signs of slowing down. Brady’s Tampa Bay Buccaneers (13-4) travel to Philadelphia this Sunday in the NFC Wild Card Game, which will mark Brady’s 13th consecutive trip to the postseason.
As a co-founder of Autograph, a NFT digital platform that features the likes of Usain Bolt, Tiger Woods, Tony Hawk, Derek Jeter, and Simone Biles, the 43-year-old former NFL player has already begun to establish his presence in the business world.
Brady today unveiled his namesake apparel brand BRADY, a stylish, modern clothing line that includes tops, pants, joggers, jackets, and accessories. Providing both comfort and variety for everyday people in any climate, the company says it’s apparel “performs across all activities because life is a sport.”
However, it does not come cheap.
Brady brand’s prices are the first thing that catches the eye of potential customers since they dwarf those of other popular apparel brands like Nike, Adidas and Under Armour.
While it is easy to assume Brady’s newest venture was inspired by his marriage to fashion supermodel Gisele Bündchen, the actor says that style and comfort have always been important to him.
The BRADY brand boasts its own roster of athletes across several sports, including basketball and football, baseball, hockey, and even tennis. This resembles the Autograph line of NFT products, which includes well-known sports pros.
The apparel line features college athletes, including Coastal Carolina University’s Grayson McCall, as well as Ohio State’s Cade McNamara and tennis player Andrew Fenty.
As a result of Brady consulting with friend and designer Andrew Rosen, he opened the company with entrepreneur Jens Grede and designer Dao-Yi Chow.