One of the world’s largest payment processors, American Express Company, has expressed interest in the metaverse and non-fungible token technologies.
A letter from USPTO-licensed trademark attorney Michael Kondoudis indicates that American Express filed trademark applications relevant to NFT and metaverse applications on March 9.
In the seven trademarks (serial numbers: 97302767, 97302817, 97302865, 97302893, 97302955, 97303042, 97303060), there are two logos for American Express and one logo for AMEX, Centurion’s exclusive luxury brand, Membership Rewards, and Shop Small initiatives.
A couple of applications mention the company offering “rewards that can be credited to customers’ accounts in the metaverse and other virtual worlds” as well as other features As well as “e-commerce software to enable users to conduct electronic transactions in the metaverse and other virtual worlds; digital media, in particular non-fungible tokens.”
In addition to the promotion of cards in the metaverse and NFTs, trademarks could also be used for assistance with electronic money transfers in the metaverse, as well as for metaverse banking services, cryptocurrency exchanges, virtual currency exchanges, and a metaverse travel agency.
Earlier in January, American Express CEO Stephen Squeri stated that the company was looking to offer customers “way[s] to redeem your member rewards points, but I highly doubt that there will be an American Express card that will accept cryptocurrency anytime soon.”